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Wait, exactly what? Coca-Cola really wants to penetrate the cannabis market?

Wait, exactly what? Coca-Cola really wants to penetrate the cannabis market?

News broke that Coca-Cola Co. is in talks with Canadian cannabis today business Aurora Cannabis Inc. Based on Bloomberg Information, the carbonated drinks giant is eyeing the cannabis beverages market.

Coca-Cola admitted it is monitoring the cannabis industry and so it is thinking about developing a drink that is cbd-infused. CBD stands for cannabidiol, the chemical that is non-psychoactive discovered in cannabis.

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If certainly the 2 organizations finalize a deal, Coca-Cola can be the latest beverage maker to make use of the demand that is growing cannabis items. Several alcohol organizations have previously partnered with cannabis organizations to develop non-alcoholic beer that is cannabis-infused.

Coca-Cola representative Kent Landers told Bloomberg that they’re closely viewing the rise of CBD being a wellness beverage ingredient that is functional. Lanjutkan membaca Wait, exactly what? Coca-Cola really wants to penetrate the cannabis market?